How do we use all these social Networks to be useful?
How can they bite me in the ass?
What to disclose online?
-It's not enough to set your profile to private. Technical glitches happen
-Tools exist to find anything about anyone online
-Put up things that you think you can contribute to society
-If interested in marketing, blog about marketing. Blog about what interests you
-Make it constructive and creative!
-Put something that will act as bait
-Create public and private accounts
what is the most interesting thing you have done on facebook from a business perspective?
-finding people who might be beneficial for us down the road in our career
two ways to make money:
-create something everybody wants
-do something nobody wants to do
"Shit is gold that floats"
Explain what/who you are in one text message
To figure this out:
Take a notebook and a bottle and write out your life story
Become a really good writer
take a marketing course
Without writing skills, will not succeed in 21st century!
Online resumes
ask people to write recommendations and testimonials
linkedin very powerful. cuts down job search time
This presentation was very useful and inspirational to me. Chris Penn spoke about the strategy of adapting one's lifestyle to an increasingly web-driven world. Penn cautioned his audience to make sure that the information on the Internet, however, is consitant with the persona that we want people to see. This piece of advice resonated with a lot of us, and also got me thinking about the degree of control that we have over the material about us displayed on the Internet. Our future employers can and will Google our names to see what kind of information is out there regarding us, and if they find unfavorable content, chances are good we will not land the job. Because of this easy searching capacity, it is crucial for us job applicants to not only take an active role in participating in the online domain, but also making our mark a positive one
Tuesday, November 18, 2008
Monday, November 17, 2008
Twitter in Business
Last week, business consultant Laura Fitton came to Bentley to speak to the two sections of IT101X about twitter and how it is helpful for businesses. She spoke for a while about how twitter is an incredibly powerful tool to transmit information. If one person tweets a compelling post and everyone in his/her network re-tweets it, and everybody in the new people's networks continue re-tweeting, eventually that one person has creating a tweeting phenomenon.
Personally, I am still a bit skeptical in the extent to which twitter is useful to businesses. I have not been on twitter for too long, but from what I gather most people do not tweet their thoughts about companies. This means that the vast majority of a person's tweets are not relevant in any way to market research. So why put such an emphasis on twitter instead of the conventions such as focus groups?
Personally, I am still a bit skeptical in the extent to which twitter is useful to businesses. I have not been on twitter for too long, but from what I gather most people do not tweet their thoughts about companies. This means that the vast majority of a person's tweets are not relevant in any way to market research. So why put such an emphasis on twitter instead of the conventions such as focus groups?
Monday, November 3, 2008
Technology is Our Business
This is my first attempt to live blog. I am at the CIS Technology is Our Business event. I came here because I am curious about technology, and also entertaining the idea of either majoring or minoring in CIS. The announcer just said that we will get started in three minutes. I will keep blogging about the event as it goes on.
The people that will be speaking are:
Tom Koulopoulos. "When I am talking to you, I am talking to the future". How do adults answer the question how do you picture the world? Jetsons? Blue? Opening picture from Google Earth? That map on the wall from grade school? Stuff in motion...sattelites, cell phones, internet, networks. Every one of us is a technology geek, except it is not technology to us because we grew up with it. Technology is the "stuff that comes after". We erroneously think of CIS. It is "the glue that holds this world together". CIS is the cornerstone of leadership- "that superglue" of our society. It is no longer accounting. "Pick a lense that you want to wear for the rest of your life. Don't stop looking just because you are good at it". Core competency- what puts YOU in the 99th percentile? Get a mentor. You need someone that you can trust. What will the world be like in ten years? advanced, faster, different, connected, cool, ridiculous, innovation, depends on who wins tomorrow (VOTE!), chaotic, gone. We will define what it looks like. WE WILL.
Q: If you were a CIS major today, what technical skills would you focus on?
A: Understand some of the technology at a "nuts and bolts level". Immerse ones self in the language to learn how people who work with the language think. Will be at an advantage if you understand how developers thing. Next, learn what it means to manage a project from human side and technical side. Project management is very important and indispensable skills. Some courses on innovation. Innovation can be taught and learned.
Q: What global tecjhnological innovations do you see in the near future
A: More connected. Advancements in physical telepresences. Influx in consumer robotics. Implementation of technology in the human being.
Edwin Guarin. Writer about trends, consultant, innovation. Creator of Delphi Group. Technology has expanded manyfold and will continue to expand. Self driving cars?! Capactiy to purchase items that you see on TV via touch screen. Deep zoom demonstration: incredibly high resolution, gigapixel image, so can scroll in enough to see how many people are standing on top of a tower in the picture. If like what you see, text W4 to 23000. Speech recognition demo. Even technologu has some glithces, as we saw when Guarin said "click references" and instead of selecting references, word typed "click references"
imaginecup.com
Carol Vallone. Demographics show that over the next four years, population is aging such that older population is increasing, younger people decreasing, shortage of people lacking technical skills in the work force. Engineers with business savvy. People who are technically competent and business background will be very valuable in the work force. Business perspective + consumer perspective. Future is in
Lisa Hoffmann. Went into IT because best paying jobs. Was struggled at coding ,excelled in management courses. Programming and coding is not IT for the future. Future for IT is leadership. Was successful because of superior presentation skills. Learning experience: being responmsible for a network, watching it fail, having investors threaten her life. Was recruited out of IT into business. Became business leader for fixing Y2K. After 9/11 went into operations, got very prominenet role. Don't necessarily need to love coding, but don't be afraid of outsourcing. Start at the bottom, work your way up. Coding + Project Management are key!
Joshua Marine. Works for Fidelity, corporate finance sector. Why should we choose CIS? It provides with necesasry skills that we can implenet first day on the job. On knowing business and IT: "If you can speak both languages, you will be at an advantage at your job". When there is a large busines problem, companies look to IT to figure out how to solve the problems.
Brian Heemsoth. One of the real misconceptions is that CIS entails coding. Can be as technical or not technical. Leverage technical skills from CIS program in conjunction with business core skills to solve real problems. Bentley was foundation to keep learning. Understanding of systems is important because technology is key to the future. Even finance and marketing people need CIS background.
Question and Answer section
Q: Since men seem to dominate technology fields, do women have more opportunity to attain leadership positions?
A: Yes. Lack of women in IT, therefore they are sought out.
Q: If you could go back to college and do one thing differently, what would it be?
A: Internship opportunities. Get experience in different careers. Don't avoid courses you hate- try to make yourself as well rounded as possible. Don't pass by any opportunity that comes. Take morecommunication courses. Networking is powerful! Take a course on presentation. Soft skills vs. Hard skills. Both are extraordinarily important
Q: What major would you recommend for a CIS major
A: Finance
Q: If you want to go into Marketing, which is preferable, major in marketing, minor in CIS or vice versa
A: Major in marketing with a CIS minor is preferable if you want to be in the marketing department
The people that will be speaking are:
Tom Koulopoulos. "When I am talking to you, I am talking to the future". How do adults answer the question how do you picture the world? Jetsons? Blue? Opening picture from Google Earth? That map on the wall from grade school? Stuff in motion...sattelites, cell phones, internet, networks. Every one of us is a technology geek, except it is not technology to us because we grew up with it. Technology is the "stuff that comes after". We erroneously think of CIS. It is "the glue that holds this world together". CIS is the cornerstone of leadership- "that superglue" of our society. It is no longer accounting. "Pick a lense that you want to wear for the rest of your life. Don't stop looking just because you are good at it". Core competency- what puts YOU in the 99th percentile? Get a mentor. You need someone that you can trust. What will the world be like in ten years? advanced, faster, different, connected, cool, ridiculous, innovation, depends on who wins tomorrow (VOTE!), chaotic, gone. We will define what it looks like. WE WILL.
Q: If you were a CIS major today, what technical skills would you focus on?
A: Understand some of the technology at a "nuts and bolts level". Immerse ones self in the language to learn how people who work with the language think. Will be at an advantage if you understand how developers thing. Next, learn what it means to manage a project from human side and technical side. Project management is very important and indispensable skills. Some courses on innovation. Innovation can be taught and learned.
Q: What global tecjhnological innovations do you see in the near future
A: More connected. Advancements in physical telepresences. Influx in consumer robotics. Implementation of technology in the human being.
Edwin Guarin. Writer about trends, consultant, innovation. Creator of Delphi Group. Technology has expanded manyfold and will continue to expand. Self driving cars?! Capactiy to purchase items that you see on TV via touch screen. Deep zoom demonstration: incredibly high resolution, gigapixel image, so can scroll in enough to see how many people are standing on top of a tower in the picture. If like what you see, text W4 to 23000. Speech recognition demo. Even technologu has some glithces, as we saw when Guarin said "click references" and instead of selecting references, word typed "click references"
imaginecup.com
Carol Vallone. Demographics show that over the next four years, population is aging such that older population is increasing, younger people decreasing, shortage of people lacking technical skills in the work force. Engineers with business savvy. People who are technically competent and business background will be very valuable in the work force. Business perspective + consumer perspective. Future is in
Lisa Hoffmann. Went into IT because best paying jobs. Was struggled at coding ,excelled in management courses. Programming and coding is not IT for the future. Future for IT is leadership. Was successful because of superior presentation skills. Learning experience: being responmsible for a network, watching it fail, having investors threaten her life. Was recruited out of IT into business. Became business leader for fixing Y2K. After 9/11 went into operations, got very prominenet role. Don't necessarily need to love coding, but don't be afraid of outsourcing. Start at the bottom, work your way up. Coding + Project Management are key!
Joshua Marine. Works for Fidelity, corporate finance sector. Why should we choose CIS? It provides with necesasry skills that we can implenet first day on the job. On knowing business and IT: "If you can speak both languages, you will be at an advantage at your job". When there is a large busines problem, companies look to IT to figure out how to solve the problems.
Brian Heemsoth. One of the real misconceptions is that CIS entails coding. Can be as technical or not technical. Leverage technical skills from CIS program in conjunction with business core skills to solve real problems. Bentley was foundation to keep learning. Understanding of systems is important because technology is key to the future. Even finance and marketing people need CIS background.
Question and Answer section
Q: Since men seem to dominate technology fields, do women have more opportunity to attain leadership positions?
A: Yes. Lack of women in IT, therefore they are sought out.
Q: If you could go back to college and do one thing differently, what would it be?
A: Internship opportunities. Get experience in different careers. Don't avoid courses you hate- try to make yourself as well rounded as possible. Don't pass by any opportunity that comes. Take morecommunication courses. Networking is powerful! Take a course on presentation. Soft skills vs. Hard skills. Both are extraordinarily important
Q: What major would you recommend for a CIS major
A: Finance
Q: If you want to go into Marketing, which is preferable, major in marketing, minor in CIS or vice versa
A: Major in marketing with a CIS minor is preferable if you want to be in the marketing department
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